Snapscore Is Snapchat S Way Of Rewarding You With Points For Your Activities On The Platform Based On A Top Secret Equation Only Snapchat Really Knows Your Brand S Snapchat Score Is Based On The Number Of Snaps Received And Sent As Well As Snapchat Stories Activity Interactions And Video Views In The Discover Tab It S Prominently Displayed On Your Snapchat Profile And Visible To Anyone Who Follows Your Brand On The App Welcome To The Few Other Factors That Snapchat Mentions While No One Knows What Exactly These Factors Are There Are Some Solid Theories Based On Research These Are The Likely Contributors To Your Score One Of The Unique Features Of Snapchat Is The Snapscore Which Gives Each User A Numerical Score Based On Their Activity On The App While It May Seem Trivial At First An Increasing Snapchat Score Can Be A Source Of Pride And Satisfaction For Brands In Essence It Allows You To Engage With Your Customers On Yet Another Platform An Active Snapchat Profile Can Help Brands Connect With Their Audience Through Real Time Engagement Behind The Scenes Content And Creative Storytelling That Resonates With Snapchat S Young And Highly Engaged User Base But Do You Know What Your Snapchat Score Means Like Many Frustrating Snapchat Features Your Score Appears To Be Illogical But Don T Worry Here S Some Basic Info About What Your Snapchat Score Is And Ways You Can Improve It But Do You Know What Your Snapchat Score Means Like Many Frustrating Snapchat Features Your Score Appears To Be Illogical But Don T Worry Here S Some Basic Info About What Your Snapchat Score Is And Ways You Can Improve It